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About us

Stralogix is an e-business consulting resource focused on helping small to mid-tier level companies deploy successful e-business strategies. Whether your business needs help reaching out to new customers, or creating a strategy for new product development, Stralogix is positioned to deliver the success you need with proven Fortune 500 experience. Working with best-of-breed strategic partners, the Stralogix team and advisory board members have led business planning, strategy development, and product management for industry leaders such as Delta Air Lines, BellSouth, and SunTrust Banks.

Our Advisory Board:
The Stralogix team is guided by an advisory board of seasoned executives who have made impact in an array of industries.

ROB CASAS, FOUNDER - STRALOGIX: A thirteen-year veteran of the travel industry, Rob’s professional career has included responsibility for directing a broad range of assignments in the areas of e-commerce, airport technologies, and operations. As general manager of e-Business, Business-to-Consumer for Delta Air Lines, Inc., Rob was responsible for the overall execution of delta.com’s strategy and development. In his role, he led the successful rollout of several innovative online product offerings including Web & wireless check-in, upgrades, redemption of award travel, and a major redesign of the site in early 2000. He also led Delta to become the first major carrier to offer wireless access to flight schedules, itinerary, and arrival/departure information through PDAs and Web-enabled phones in 1999. Rob holds a Bachelor of Science in Public Relations from the University of Florida.

WILLIAM L. KOLESZAR, CHIEF MARKETING OFFICER - VESDIA CORPORATION: Bill’s professional background includes progressive leadership positions with BellSouth Telecommunications, NationsBank, and SunTrust Banks, Inc. While with SunTrust, Bill successfully lead the largest product introduction effort in the bank’s 106 year history – the development and simultaneous launch of 12 new retail deposit products serving over 2 million households. In November 1998, Bill launched and served as President & Chief Marketing Officer of MortgageAuction.com, the world’s first real-time dynamic auction for home financing, which today is part of RealEstate.com. Bill holds a Bachelor of Science in Marketing Management from Florida State University and a Master of Business Administration from the University of Central Florida.

 
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